iTUB was established in March 2010 with the purpose of renting insulated plastic tubs to the fishing industry in Norway for use on land and at sea. Our clients have the option to rent tubs on a short-term basis or for longer periods.
iTUB is jointly owned by Saeplast Iceland, a manufacturer of Saeplast plastic containers, Icefresh in Germany, Leroy Seafood Group, Nergard and Batsfjordbruket, well-known companies in the European fishing and salmon industries.
The circular economy is a system aimed at eliminating waste and improve the continual use of resources. At iTUB, we offer a pool of tubs for users to share. We take good care of our tubs to make sure that they last as long as possible. When our tubs are worn out, we grind up the plastic and use it as a raw material in the production of new tubs. This is how we reduce the environmental impact of our business, and contribute to reduce the environmental impact of the seafood industry in Europe.
Over the last decade, countless businesses across the globe have emerged their business through sharing their under-utilized assets. The sharing economy is based on a belief that sharing assets will increase the utilization, and reduce the need to produce new assets, held by individual businesses.
Benefits for iTUB rental customers
Our rental service is highly advantageous for customers, helping them meet their need for tubs during the peak fishing seasons.
Our customers benefit by saving time, money and most importantly by meeting their increased requirement for storage, handling and transportation of fish and fish products.